Hire Google to Optimize Your Business for Free   2 comments

Google Analytics is an amazing Search-Engine-Optimization (SEO)-tool for every online business and contains some magnificent features which are very essential for knowing your business performance online. Google Analytics is equally useful for both small and big online enterprises and is a free tool that has access to every necessary data that every webmaster and web owner should know to sustain in the competition. Google Analytics (SEO) constantly being updated and improved it has become a must-have resource for every search marketing campaign.

Some of the features of SEO Google Analytics can be summarized as following:

Ø  Search Engine Traffic Source:

Knowing your traffic and finding out from which search engine your visitors clicks to your services is very more important to plan your SEO-Strategies and better implement of Search-Engine-Optimization (SEO) campaign. Google analytics offers this feature and allows you to know your more. You can now find the major search engine for your business and act according to the given data. Suppose, if the traffic and visitors are more from Yahoo and not from Google than you can target your advertisements and other marketing essentials towards Yahoo more so that you can drive much. Google being the major search engine it doesn’t have to be major for you and your business.

Ø  Content to Grab Traffic:

Google analytics adds more by showing you the data about traffic visits in a particular page of your website and their stays or click away. If any of your product page you can find the click rate higher but they also click away sooner than you can help your business by adding something attractive to that particular page or the landing page helps you grab your traffic plus it is also signifies that your traffic has nothing to interest them in that particular page so later with the help of this data you can add quality content to provide what your traffics are looking for and maintain your landing page for launching successful Search-Engine-Optimization campaign.

Ø  Visitors Contribution:

This feature helps you to judge between your old visitors and new one. The little pie chart helps you to know how long will the visitor stay on the page and how often they come back plus it also shows the bouncing rate of your website. These data are very important for prioritize improvements around your website and initiate effective SEO campaign for your e-business.

Ø  Your Local Conversion Data:

Local conversion data helps you to know your customers and visitors geographically. This is one of the important messages that help a lot for any online business to cut off expenses from fewer probabilities to better possibilities. Demands of the product also widely vary geographically and marketing strategies should also vary. It is obvious that demand of “Burkha” (Muslim women dress) is high in Middle East than in any other part of the globe. Goolge analytics does same by tracking your buyers and showing the quantity of your buyer’s in particular region of the globe which helps you to focus in that particular area for marketing so you don’t lose your treasure buyers and customers.

Ø  Keyword Source:

Keyword source is the most important from Search-Engine-Optimization (SEO) point of view. Knowing what keywords are your traffic is using to get to you is the key to win in the online business. If any of your keyword is getting hot than you can use more of that keywords in your content and articles plus you would also like to consider catering keyword buys, content, and offers to them. This can help you optimize your website in particular hot keys so that you won’t miss your customers and buys.

Google Analytics has more features that promise much more than any other tool and the exciting thing is Google analytics is free for every users to know his/her performance and build up better Search-Engine-Optimization (SEO) strategies and is very important no matter your business is of small or big scale.

Author: Kiran Bista.                                                                                                                                                Image Source: I & II

Advertisements

2 responses to “Hire Google to Optimize Your Business for Free

Subscribe to comments with RSS.

  1. Keyword source is the most important from Search-Engine-Optimization (SEO) point of view. Knowing what keywords are your traffic is using to get to you is the key to win in the online business. If any of your keyword is getting hot than you can use more of that keywords in your content and articles plus you would also like to consider catering keyword buys, content, and offers to them. This can help you optimize your website in particular hot keys so that you won’t miss your customers and buys.
    –I like this statement because this what we are doing now.

  2. Pingback: Choosing Perfect Content Management System (CMS) for SEO Implementation. « Optimizing Engine ~ SEO Blog | SEO Services | Search Engine Optimization Consultant

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: