Is Your Online Business Local Yet?   1 comment

Last night my friend Sam introduced me with an old man from my home town who was looking for a Search Engine Optimizer (SEO) for his newly launched website of Solar water heating business. While we talked; the man mentioned that as everyone has a website for his business and even he wanted to have one.

Although it wasn’t an appropriate reason to own a website and launch Search Engine Optimization (SEO) Campaign without even knowing who are his online competitors and how they are doing? But, I didn’t oppose his statement because his website was all done and he had already printed his visiting cards and news paper ads with his new domain name.

local-search

While the conversation was going on I told him about SEO and how it works and I added a little by mentioning about popular keywords generating hundred and thousands of websites competing for the first page; the old man was really shocked and told me if there were some other options.

As his company was small and was a diminutive service provider in our home town all I could suggest him to bear his loss of launching an expensive website and to keep up his excitement of going online was going local which is of course his only need.

Going local is a great platform for every online business as it simply enables us competes in the home ground with local teams. And the small business people like the old man whose goals attract locals such platforms are highly effective yet easy and free.

Signing Up Your in Google Local:

Google Local is a famous local vertical that provides your business with great platform and all for free. Optimizing your online business and competing for the first page or the first rank is not like chewing the iron balls like ranking for the main SERP. So, if you are not there yet than I suggest you to grab this huge opportunity for free.

Ø Visit http://local.google.com/and check to find out if you are already there or not. You can simply search your business by the name or you can do it effectively by adding your zip code with it. You are not yet there yet?

Ø Visit http://www.google.com/local/add/login to grab the local online platform for your business.

Ø If you are an existing email account holder of Google i.e. Gmail account then you can login with that email and if you don’t have one yet you can simply create one Gmail email account for free by clicking “Create a New Account”.

Ø Now, simply follow the user-friendly instruction provided there and submit your business for free. Still something that you should not ignore is specifying the payment options and hours of operation. But, you something you must do is clicking add another category and simply select up to five various categories that speaks your business because it amazingly helps searchers to find you from those five categories that you have selected and you are hardly missed.

Ø You can simply verify your submission by phone which is convenient.

Singing Up for Yahoo Local:

Yahoo is another great search engine that is widely used around the world and I call it the queen of search engines because it comes after the king that is Google and its users are more female than male. So, to sign up for this beautiful lady search engine all you have to do is;

Ø Check the yahoo local first to make sure if you are already there or not. Simply, visit the page http://local.yahoo.com/ and search your business by the name or using the zip code. You are not even here?

Ø Visit the page http://listings.local.yahoo.com/

Ø Using your existing yahoo email address simply login and if you don’t have any yahoo id’s like email address or My Yahoo! Then you can create one for free.

Ø After logging in you can create your listing using the online form but don’t forget to specify things like your working hours and payments methods. But, unfortunately yahoo only gives you with two categories option so select what is the best for you.

Ø Now verify your listings and submit it.

(Note: Yahoo is free for local listings but to add some features like adding photos and logos you have to pay in monthly basis.)

local-seo-business-results

Signing Up for MSN:

Msn is another highly used search engine in the world worth’s your submission. As it also offers the free local listing for your online business I suggest you to include this too.

Ø Just visit the page https://ssl.bing.com/listings/listingcenter.aspx and click add listings that appear in the page.

Ø Now Check out if you are already there or not. What? You are not even here? Damn Man!

Add your business using existing hotmail account and if you don’t have one than you can create one. Complete all the forms as directed and submit them in an appropriate category.

Competing in search engine locals is not that hard and can give you very successful results in short time. I suggest everyone to go for it no matter you are a small business or a branded one. Search Engine Optimization (SEO) is needed everywhere for optimizing your web business and even this free online business platform there is proper optimization rules should always be followed to hit the desired search engine placement.

Author: Kiran Bista.                                                                                                                                                                                      Image Source: I

Advertisements

One response to “Is Your Online Business Local Yet?

Subscribe to comments with RSS.

  1. I just want to tell you that I’m beginner to blogging and certainly savored you’re web site. Almost certainly I’m want to bookmark your blog . You certainly have perfect writings. Regards for sharing with us your blog.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: