Archive for the ‘free seo tools’ Tag

List of 5 Best Free SEO tools for Search Engine Optimization   8 comments

We do not know the two hundred secrets of Google, but it absolutely does not mean that Search Engine Optimization (SEO) is a hunching and guessing game. However, if your SEO menu lacks the vertical column; obviously the SEO tools, than I do not think you are even closer to real SEO optimization. SEO tools are essential for making a logical optimization because even to follow a well-practiced optimization like using keyword rich anchor text and including keywords in title tags, we might find it easy at initial with some reference from SEO articles, but at the end SEO tools becomes crucial and best optimizing means to enhance our website ranking in SERP.

Thus, SEO tools rarely free and costs sometimes more than what we expected, and especially the small business organizations often find themselves in big trouble. Hence, in this post, I will include some of the best SEO tools that have prescribed by many professional SEOs and are Free!

List of 5 Best Free SEO tools for Search Engine Optimization:

Google Webmaster:

Google webmaster is a free SEO tools center for webmasters that provides huge information’s about your websites SEO health. All you need is a Gmail account to reach your SEO backbone. Google webmaster provides you all the information about the website’s backlinks, highly occurred keywords in your content with its variations, crawl errors, HTML suggestions and many more. If you are not aware about this amazing and free SEO tool than I think, you should rush now.

SEOmoz:

SEOmoz is one of the highly reputed SEO software developers in Search Engine Optimization community and it also offers free SEO services for users, but at some extent. SEOmoz requires nothing to use their free tools, but a little sign up process. SEOmoz offers varieties of SEO tools with huge information for optimization, from SEO toolbars to backlinks comparison of yours and competitors website.  However, SEOmoz does not list its every tool in free catalog. Hence, if you wish than you can even upgrade your account.

Open Site Explorer:

Open site explorer is a branch of SEOmoz and it is another effective SEO tool for checking your link popularity and analyzing backlinks. SEOmoz and Open site explorer being same at the root, it enables your access in both websites with same login information. Hence, you don’t have to login twice to use these amazing tools. Furthermore, open site explorer helps you to find out the keywords that your competitor use the most while building links, such information can be best tips for optimizing your
websites against your competitors in your niche.

SEOtoolset:

Bruce Clay is one of the respected figures in the SEO niche and he is also the author of a book called “Search Engine Optimization for Dummies”.  If you want to read and learn something good on SEO than I think this book should do well for you. Besides, if you are looking for a free SEO tool that has no hassle of signing up and allows instant result than Bruce Clay website SEOtoolset can be your ultimate. His website offers free SEO tools focused for both professionals and amateurs because you can even find a tool that helps you generate the source code of any webpage.

Alexa:

If SEOtoolset didn’t satisfied your hunger and you are wondering for any other free SEO tool that needs no signup and can have a trouble free access than I think Alexa can meet your need. Alexa offers great information about websites by simply searching your desired website in the search box and clicking details tab, it can generate you the bouncing rate of the website, top search queries, site backlinks etc. However, if you want to audit your website using this SEO tool than you have to pull little cash from your wallet.

I hope the post on free SEO tools was helpful to all my readers. Will come with something new and better in our next post.

Author: Kiran Bista.                                                                                                                                                           Image Source: I

Hire Google to Optimize Your Business for Free   2 comments

Google Analytics is an amazing Search-Engine-Optimization (SEO)-tool for every online business and contains some magnificent features which are very essential for knowing your business performance online. Google Analytics is equally useful for both small and big online enterprises and is a free tool that has access to every necessary data that every webmaster and web owner should know to sustain in the competition. Google Analytics (SEO) constantly being updated and improved it has become a must-have resource for every search marketing campaign.

Some of the features of SEO Google Analytics can be summarized as following:

Ø  Search Engine Traffic Source:

Knowing your traffic and finding out from which search engine your visitors clicks to your services is very more important to plan your SEO-Strategies and better implement of Search-Engine-Optimization (SEO) campaign. Google analytics offers this feature and allows you to know your more. You can now find the major search engine for your business and act according to the given data. Suppose, if the traffic and visitors are more from Yahoo and not from Google than you can target your advertisements and other marketing essentials towards Yahoo more so that you can drive much. Google being the major search engine it doesn’t have to be major for you and your business.

Ø  Content to Grab Traffic:

Google analytics adds more by showing you the data about traffic visits in a particular page of your website and their stays or click away. If any of your product page you can find the click rate higher but they also click away sooner than you can help your business by adding something attractive to that particular page or the landing page helps you grab your traffic plus it is also signifies that your traffic has nothing to interest them in that particular page so later with the help of this data you can add quality content to provide what your traffics are looking for and maintain your landing page for launching successful Search-Engine-Optimization campaign.

Ø  Visitors Contribution:

This feature helps you to judge between your old visitors and new one. The little pie chart helps you to know how long will the visitor stay on the page and how often they come back plus it also shows the bouncing rate of your website. These data are very important for prioritize improvements around your website and initiate effective SEO campaign for your e-business.

Ø  Your Local Conversion Data:

Local conversion data helps you to know your customers and visitors geographically. This is one of the important messages that help a lot for any online business to cut off expenses from fewer probabilities to better possibilities. Demands of the product also widely vary geographically and marketing strategies should also vary. It is obvious that demand of “Burkha” (Muslim women dress) is high in Middle East than in any other part of the globe. Goolge analytics does same by tracking your buyers and showing the quantity of your buyer’s in particular region of the globe which helps you to focus in that particular area for marketing so you don’t lose your treasure buyers and customers.

Ø  Keyword Source:

Keyword source is the most important from Search-Engine-Optimization (SEO) point of view. Knowing what keywords are your traffic is using to get to you is the key to win in the online business. If any of your keyword is getting hot than you can use more of that keywords in your content and articles plus you would also like to consider catering keyword buys, content, and offers to them. This can help you optimize your website in particular hot keys so that you won’t miss your customers and buys.

Google Analytics has more features that promise much more than any other tool and the exciting thing is Google analytics is free for every users to know his/her performance and build up better Search-Engine-Optimization (SEO) strategies and is very important no matter your business is of small or big scale.

Author: Kiran Bista.                                                                                                                                                Image Source: I & II